How Nul Tien Nurtures Strong Company Culture and Values

According to business experts, company culture is a mixture of shared values and qualities of
an organization. It affects every single part of a business, making it paramount to success.
Moreover, company culture reflects the opinions and behaviors of all employees.

Company culture encompasses all the interplays, communication, and decisions that happen in
the workplace. It shapes a company’s mission, management practices, goals, and ethics and
helps determine its future outcomes.

Read on to learn more about the significance of company culture and different ways to make
it stronger.

Why Is Company Culture Important?

Transparent and connected company culture has become a trademark of successful
companies. Nurturing it helps organizations:

  • Define a brand identity — Company culture shapes the public perception of an
    organization, classifying it as a prospective employer.
  •  Create brand ambassadors — Company culture helps determine whether employees
    and candidates will be ambassadors or criticizers.
  • Define important KPIs — An innovative company culture can power up any strategy
    and positively impact employee retention rates and other KPIs.
  • Build a strong team — Organizational culture brings people together and enhances
    their productivity

Now let’s take a look at some of the components that make up a progressive and collaborative
company culture.

Important Components of a Strong Company Culture

A company’s culture is a combination of several important factors, including employee
development and training, work environment, transparency, interpersonal relationships, work
flexibility, etc. Brands that constantly invest in these areas tend to have stellar organizational

If you want to take a sneak peek into the ways of Nul Tien, keep reading. What follows is a brief
overview of our processes.

Short Overview of Nul Tien’s Processes

At Nul Tien, we use cutting-edge technologies to develop software for clients in a range of
industries, from marketing and communications to those in the public sector. Our team is a
direct result of a merger between two Dutch tech companies — Betabit and Enigmatry. Both
companies are located in Rotterdam, NL.

Our Belgrade development team was founded in 2013, and it consisted of 10 technical
specialists. Their roles implied the use of Microsoft technologies, and they’ve been using the
Microsoft tech stack since the beginning.

Nul Tien’s success largely depends on functional company structure, so keep reading to learn
more about our vision.

Nul Tien’s Vision of a Functional Company Structure

Although the beginning was challenging, we witnessed a vibrant culture in the making. There
were some pain points along the way, but we managed to solve them. These included things
like office design, tech support, communication, etc.

We moved past all the problems successfully, keeping the startup-like vibe alive and adapting
to the challenges of modern businesses and their software development needs. We’re happy to
say our spirits are as high as ever!

Our vision of company culture is reflected in good communication, mutual respect, and close
bonds between employees. It’s what kept us together throughout the years. Everything we’ve
accomplished makes us remember we once started with zero competitive benefits.

We’ve always been a strong team, and we want to maintain that quality for years to come. The
wow effect we now enjoy gradually came as we grew and scaled.

How We Built and Boosted Our Company Culture

Scaling is tough. Getting used to new practices is quite challenging, especially if you want to
retain some of the old ones. Still, we managed to grow and stay faithful to our core values while
adapting to the newly created conditions.

Here are some of the practices that have helped us along the way:

  • Moving forward gradually and taking one step at a time
  • Always keeping up with the market changes and new industry trends
  •  Continuously aspiring toward organic growth
  • Frequent gatherings, spontaneous meetups, and casual conversations
  •  Personalized employee experience
  •  Openness to ideas and suggestions
  •  A strong culture of knowledge-sharing within our community
  •  Allowing employees to design their workdays
  • Flexible professional and personal employee development
  • Team building activities

When it comes to company culture and scaling, all of the above things are equally important.
It’s worth noting that a lack of scheduled brainstorming never stopped us from growing our team
and solidifying our values.

Never Underestimate the Importance of Company Culture

Two company cultures will never be the same. Every organization has unique goals and
employees. Positive work culture has the power to unify teams, but its tremendous importance
goes even further.

Employees who feel appreciated drive colossal shifts — retention rates improve, recruitment
becomes more efficient, and the whole company thrives. As engagement, productivity, and
overall satisfaction increase, the importance of company culture becomes self-evident.